All use cases
Built for marketing teams

The form builder for marketing teams

Stop losing leads to slow CRM updates and disconnected qualification. Orbit AI handles capture, AI scoring, and routing in one place. Your reps work the right leads first.

  • Branded conversational forms that match your campaign creative
  • AI lead qualification that routes hot leads to sales instantly
  • Native UTM and Cometly attribution baked in
  • Slack, HubSpot, and Salesforce integrations for clean handoff
01

Lead capture without the friction

Conversational flows ask one question at a time, lifting completion rates on demo and contact forms. Multi-page forms split long lead-magnet captures into bite-sized steps. Either way, every submission is timestamped, source-attributed, and ready for your CRM.

02

AI that qualifies in real time

Orbit AI Agents read submissions as they arrive and tag them as high-intent ICP, good ICP, or out-of-ICP. Pair with conditional routing to send only your best leads to sales, and a sequence to nurture the rest.

03

Attribution your CMO will trust

UTM parameters, click IDs, and Cometly attribution data attach to every submission. When a deal closes 60 days later, you still know which campaign, ad, and form variant delivered it.

Templates

Templates to start from

Demo request form

Multi-page demo capture with company size, role, and use-case routing.

Contact us flow

Conversational contact form that routes by inquiry type.

Webinar registration

Single-page registration with calendar invite on submit.

See the full template library
Features

Features that matter for this team

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