Clay Integration
ProEnrich form data with company and contact info
Connect your Orbit AI forms to Clay and automatically enrich form submissions with powerful data. Look up company information, verify contacts, and score leads - all without leaving Orbit.
Data Enrichment
Automatically enrich form submissions with company data, contact info, and more
Simple Webhook Setup
No OAuth required - just copy your Clay webhook URL and paste it in Orbit
Works with Workflows
Use Clay enrichment as a step in your Orbit AI workflows
Real-time Processing
Form data is sent to Clay instantly upon submission
What You Can Enrich
Clay offers dozens of enrichment providers. Here's what you can add to your form data:
Company Data
Firmographics, funding, employee count, industry, tech stack
Contact Info
LinkedIn profiles, email verification, phone numbers
Technographics
Technologies used, website analytics, social profiles
Prerequisites
- A Clay account (free or paid)
- A Clay table set up with your desired columns
- Monitor Webhook source added to your table (no auth token required)
Setup Guide
- 1
Create a Clay Table
Set up a new table in Clay with columns for the data you want to collect and enrich (e.g., Email, Company, LinkedIn URL)
- 2
Add Monitor Webhook Source
In your Clay table, click Actions → Import → Monitor Webhook. Clay will generate a unique webhook URL for you.
- 3
Copy the Webhook URL
Click Copy to copy the webhook URL. Make sure your webhook does NOT require an auth token.
- 4
Connect in Orbit
Go to Integrations → Clay in your Orbit dashboard. Paste the webhook URL and click Save.
- 5
Test the Connection
Click "Send Test" to send a test payload to your Clay table. Verify it appears in Clay.
- 6
Add to a Workflow
Create a workflow with a form trigger and add a Clay enrichment node. Form submissions will now flow to Clay!
Data Format
Orbit sends form data to Clay in a structured JSON format. Here's an example payload:
{
"Email": "jane@acme.com",
"First Name": "Jane",
"Last Name": "Smith",
"Title": "VP of Marketing",
"Company Name": "Acme Inc",
"Website": "https://acme.com",
"Seen At": "2024-01-15T10:30:00.000Z",
"_source": "orbit_workflow",
"_workflow_id": "wf_abc123",
"_submission_id": "sub_xyz789"
}Using Clay in Workflows
Clay works seamlessly with Orbit AI workflows. Here's a typical workflow:
In this example, form submissions are enriched by Clay, then processed by an AI agent for lead qualification, and finally synced to HubSpot with all the enriched data.
Important Notes
- Your Clay webhook must NOT require an auth token. Disable authentication in the webhook settings.
- Data is sent TO Clay - enrichment happens in Clay's platform based on your table configuration.
- Make sure your Clay table columns match the data fields you're sending from your forms.
Ready to Enrich Your Leads?
Connect Clay to Orbit AI and start enriching your form submissions with powerful company and contact data.